"In the world of entrepreneurs in Vietnam, I am only a business woman with a little adventure and romance, but I always believe that the charitable activities will be the shortest bridge to connect entrepreneurs with each other, and also the shortest way to go to success."

Maybe 2011 was a year that you received a special attention from the media and the public. Looking back over 365 days, do you gain or lose something? What made you happiest, saddest?

There is so many things that I gain, I lose, I feel happy and unhappy but looking back, I do not see the "loss" is "sadness"; that I just find myself again many things, including unhappy things. 2011 was a difficult year to me, and each person has their own assessments. For example, I have just read a news about the world of showbiz on an electronic newspaper. They write about me:"Beautiful woman can turnall the noble values​​become worthless." I do not know"everything noble," which they imply, It can be my title of Tourism Ambassador Orthe title of the world's natural wonders that millions of people have achieved for Ha Long Bay? Why can all make it "worthless" in their eyes like that?

Anyway, I greatly respect the"multidimensional" rating like that. In my opinion, what makes me feel happiest is my contributing to the victory of Ha Long Bay, a victory not only for myself but for all the people of  Vietnam, especially those in the heritage area, will benefit from the development of  tourism. To gain that happiness, I have met a lot of complicates matter in my personal life and so on.

You was selected as Ambassador of  Vietnam's Tourism and your success in the campaign voting for Ha Long Bay to became one of the seven wonders of the world is perhaps the most memorable events in your life . Do you think that success has made the general public have a different thinking about you? And certainly, the role and responsibilities of a Tourism Ambassador will not stop there. Do you have any programs and plans in the future to fulfill your role and meet everyone's expectations?

Of course, the success of Ha Long Bay has change people’s thinking about me, in a more tolerant attitude, more widely. But this is only one side of the problem. In the ending days of the election campaign, if the public did not support me, support the choice of the Ministry of Culture, Sports and Tourism, success would not come, maybe. So, again, I would like to thank all those who join hands with me to make a victory for our whole country.

Become the new natural wonders of the world is just a first step of Ha Long Bay on the way to win the hearts of friends in the world. Ceremony for the recognition of this honor will be held in late February in 2012. Organization New Open World  expresses its desire that Viet Nam should invite the representatives of the rest six natural wonder to attend this ceremony, which aims at building a network of natural wonders of the world to work and share together in protecting, preserving and promoting the value of the wonders. If all goes well, this will be one of the highlighted tourism promotional activities in the next year.

You have just been back to Vietnam for 6 years, but indeed the name of “Ly Nha Ky” has become so famous and popular. And one reason we know about you is your outside flashy elegance; a “Ly Nha Ky” is successful in many areas, rich and sumptuous ; a” Ly Nha Ky” is always willing to help the poor along with shocking scandals...But behind all these things is a “Ly Nha Ky” of normal life with all the passion , aspirations, joys and sorrows, worries... Can you say something about yourself in this aspect ?

Thank you for your interest for a variety of  information about myself. As you see, just over 6 years that you mention  5-6 different “Ly Nha Ky”. And now you want to know a 8^th 7^th ” Ly Nha Ky”. I think that's too much.

Just joking, I say this to show you: There’s just one” Ly Nha Ky”, that is the "total mix of social relations" as we were taught. I'm an actor, furthermore I am engaged in business as well as participate in social activities and charity. It is very normal for an active woman in modern times. These job do not conflict with each other, unless we look into it with the metaphysical eyes.

Behind all those jobs, I have a private ordinary life with lovers, friends, hobbies every day. I feel my private life is the same as any other women, even more boringthan others.

At the same time, you express yourself  in various fields: business, entertainment, social activities, charity. In all areas, you have also left an unforgettable impression. But in which fields, which goals you feel it the most important to spend your effort and time? What do you think when some people believe that everything you have done is indispensable in the business strategy named “Ly Nha Ky” ?

I would like to thank to "some people" in latter question helping me answer your first question. They say all the things I have done is to “polish my name “ for the benefit of my business.

In fact, if an entrepreneur has such a big business strategy like that, I myself will admire very much, and society should be grateful of  that one. Because to build a strategy for their business, in addition to understanding the investment market, he also has to take part in art, roll around in showbiz world, then organize charitable activities, and especially self- voluntary in the social activities.

In my opinion, in all the things I am doing, whether business, actors, charity or Tourism Ambassador, I would put my whole joy in them and feel really happy to do them. I do not see what is the main, what is extra, what is like a springboard to step over or what is the ultimate goal should be targetted. Because when people try to force themselves to do something, and see it as a springboard to do, they will lose their interest in it, leaving only ambition to achieve it. I have not much ambition like that, especially in business.

As a business woman, do you have any solutions to make your business grow in difficult conditions of the economy? The launch of the Diamond brand is an evidence for a new growth of enterprises owned by “Ly Nha Ky”, that’s right? Can it be a risk in the current economic conditions?

I think doing business is always tough, not just during the world economic downturn. But the difficulty makes the wisdom to appear. Talking about business with the Business magazine is not reasionable. I only dare to share my business philosophy, as an artist. Because I see these two things really have interaction with each other. I am doing business with the similar passion as I devote to the art and  with the diamond brand which has just launched as well. So addicted to the works of Enigma with a jewelry set with 8 diamond brand on every "new natural wonders of the world", I have taken the research, talked  to buy Enigma trademark from Ms Madame Wong - Chairman of Asia Pacific Enigma Vietnam. Amazingly, Madame Wong also appreciates the potential of Vietnam jewelry market which is higher than some countries in the region such as Thailand, Singapore. Because Vietnam is having a very dynamic development, forming the classes which are enough economic potential and are yearning for integration with the international lifestyle. So in Asia, Vietnam is a 4^th market with the presence of  8 diamond brands after Hong Kong, Macau and China. That is my way to diamond business, simply I see it beautiful and I want to share it to those who have conditions to make them more beautiful.

As a person who have extensive relationships with organizations, business people, the elite overseas, can you assess the business community in Vietnam?

I do not dare to take the "extensive relations with foreign elites." The relationships that I have, most of which come from the charity activities, so it's my personal side. And about the business people in the country, I just meet a litte.

But I have a feeling that many business people of our country are not paying much attention to the social activities and charity. Sometimes the numbers such as hundreds of millions, tens of billions, hundreds of billions which are spoken during the charity event  may not be as good as bringing that money to the poor through innovative and meaningful ways. I am very sad that some businessman promise but not do in the charity, even with signs of fraud. Looking abroad, the European and American billionaires are willing to give tens of billions of dollars for charity, so I see that many people in our country do not pay much attention to charity, to the social objectives.

In the world of entrepreneurs in Vietnam, I am only a business woman with a little adventure and romance, but I always believe that the charitable activities will be the shortest bridge to connect entrepreneurs with each other, and also the shortest way to go to success."

A  flashy and elegant Ly Nha Ky; a Ly Nha Ky with a sympathy with the unlucky - both factors in a human being  is very respected. And it itself has created an image, a separate value for Ly Nha Ky. But to conquer hearts and make a lasting value, the second factor keeps an important role, do you think so?

Thank you for your sympathy with me in charitable activities. Actually, that I brought little gifts to a number of the poor is derived from internal demands of myself, from my own life and business philosophy. So first of all, it makes me feel glad and happy as I see my beloved  eat a delicious meal, dressed in a beautiful suit or so..

In fact, charity has a lot of ways to do, but what is your way to do charity activities?

I consider that participating in charity activities are a part of my own life.

In New Year, wishLy Nha Ky forever beautiful, happy and always full of love.

THANH HONG

According to Entrepreneur Magazine  01-1/2012